Absorptive capacity of information and knowledge through Interfaces in the customized software industry: the case of micro and small-sized Mexican firms
Sampedro, José Luis
Vera-Cruz, José Alexandre Oliveira
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This paper contributes the understanding of how interface allows to the producers identify specific information and knowledge from the users (and other agents), and how it influences on firm’s absorptive capacity. We suppose that the great dynamism of the Information Technology Industry brings about uncertainty to the micro and small-sized Mexican software firms, and one way to reduce it is through the interfaces. This mechanism allows the software firms to know (identify) important parts of information and knowledge from the users, and if the firms have the ability to internalize them they could design and develop new software products. This causal effect will be present in the paper. The aim of this work is to explain how the Mexican software firms that produce customized software create different interfaces, and how they can increase their absorptive capacity starting suitable processes of internalization of information and knowledge that exist in the environment but also that generated in the interface. We suggest that the external interfaces are a crucial learning mechanism that influences the increase the firm’s absorptive capacity. It will be illustrated by exploratory multiple-case study.