Analyzing demographic and geographic characteristics of "Cycle Atlanta" smartphone application users
Poznanski, Alex Joshua
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The objective of this research is to analyze how the demographic characteristics and reported home locations of Cycle Atlanta smartphone app users compare to those of cyclists reflected by other datasets. The findings of this research show that the majority of Cycle Atlanta users are young, white males belonging to either a very high annual income group or a low annual income group, with fewer users belonging to middle-income groups. Most of the app's users live in east-side, ``intown' Atlanta neighborhoods. Other cyclist data for the Atlanta area show similar trends, although less pronounced than the trends exhibited by Cycle Atlanta users. Because smartphone apps such as Cycle Atlanta are a fairly recent innovation, there is still a great deal of uncertainty as to how equitably they can gather bicycle data. The research presented in this thesis has the potential to empower transportation planners to plan bicycle facilities that will benefit many different facets of the cycling community in Atlanta. This has the potential to increase the mode share of cycling in cities, which will reduce congestion and promote healthier lifestyles.