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dc.contributor.authorMorris, Craig
dc.date.accessioned2017-05-18T18:42:18Z
dc.date.available2017-05-18T18:42:18Z
dc.date.issued2017-03-30
dc.identifier.urihttp://hdl.handle.net/1853/58110
dc.descriptionPresented on March 30, 2017 at the Engineered Biosystems Building (EBB), Room 1005, Georgia Tech.en_US
dc.descriptionCraig Morris is a Managing Attorney for Educational Outreach at the United States Patent and Trademark Office.
dc.descriptionRuntime: 75:26 minutes
dc.description.abstractThis session is led by Mr. Craig Morris, Managing Attorney for Trademark Educational Outreach. He will discuss the following topics: •How trademarks, copyrights, patents, domain names, and business name registrations all differ. •Why it is important for any new business to select a trademark that will be both federally registrable and legally protectable, highlighting factors critical when choosing a mark. •The importance of doing a complete search and whether an attorney should be used. •What if another trademark owner believes it has stronger rights in a mark and issues a "cease-and-desist" letter? •Information on applying to seek federal registration and how to avoid "scams" perpetrated by companies that request fees for services not required by the USPTO. •What happens after registration?en_US
dc.format.extent75:26 minutes
dc.language.isoen_USen_US
dc.publisherGeorgia Institute of Technologyen_US
dc.relation.ispartofseriesIntellectual Property Seminar Series ; Trademark for Businessen_US
dc.subjectSmall businessesen_US
dc.subjectTrademarksen_US
dc.titleTrademark Basics: What Every Small Business Should Know Now, Not Lateren_US
dc.title.alternativeTrademark for Businessen_US
dc.typeLectureen_US
dc.typeVideoen_US
dc.contributor.corporatenameGeorgia Institute of Technology. Libraryen_US
dc.contributor.corporatenameUnited States. Patent and Trademark Officeen_US


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