Now showing items 1-6 of 6
Strata, Structure, and Strategy for Resource Allocation and New Product Development Portfolio Management
(Georgia Institute of Technology, 2007-07-09)
Innovation and new product development (NPD) are critical to firm success and are often cited as means to a sustained competitive advantage. Unfortunately, the question of which innovation programs to pursue and how they ...
Three essays on the role of information structures on new product development strategies
(Georgia Institute of Technology, 2009-06-12)
The new product development (NPD) process has been long conceptualized as an intense information processing task, yet several questions about the role of information in shaping NPD decisions remain open. For instance, the ...
Essays on knowledge management
(Georgia Institute of Technology, 2013-01-04)
For many firms, particularly those operating in high technology and competitive markets, knowledge is cited as the most important strategic asset to the firm, which significantly drives its survival and success. Knowledge ...
Synchronizing exploration and exploitation: knowledge creation challenges in innovation
(Georgia Institute of Technology, 2013-11-18)
Innovation requires an ambidextrous knowledge creation strategy, which is defined as the simultaneous pursuit of both exploration and exploitation. A temporal ambidexterity strategy is one in which an organizational unit ...
Essays on knowledge management strategies in new product development
(Georgia Institute of Technology, 2009-01-02)
Management of knowledge involved in the new product development (NPD) projects is critical to the success of firms competing in environments that require rapid innovation. Unfortunately, many firms lack an understanding ...
Marketing Strategy Formulation in the Commercialization of New Technologies
(Georgia Institute of Technology, 2005-07-20)
The key objective of Part I is to synthesize 23 years of innovation research findings from economic, strategy, and marketing literatures and extend the current theoretical knowledge base in these domains through meta-analysis. ...