Creating software to compute the optimal number of newspapers to deliver to each sales outlet

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Please use this identifier to cite or link to this item: http://hdl.handle.net/1853/28812

Title: Creating software to compute the optimal number of newspapers to deliver to each sales outlet
Alternative Title: The Atlanta Journal-Constitution: creating software to compute the optimal number of newspapers to deliver to each sales outlet
Author: Babb, Megan ; Baggett, Jonathan W. ; Barthelemy, Corey ; Dickenson, Katie ; Hughes, Amanda ; Rogovin, Katie
Abstract: The purpose of the project is to develop a method to calculate the optimal number of newspapers to deliver to each of the Atlanta Journal-Constitution’s 7500 sales outlets on each day of the week. The optimization model takes into account sales and advertising revenues, printing costs, recycling revenue, the possibilities of theft and shrinkage, and the distribution of demand, which in turn is estimated from data and takes into account censored data, theft, location, day of the week, price, and other covariates.
Description: Presented on April 29, 2009 from 6 to 7:30 pm in the Instructional Center, room 205 on the Georgia Tech campus. First Place Winners in the Best of Senior Design Spring 2009 Finalist Presentations. Runtime: 17:46 minutes
Type: Presentation
Video
URI: http://hdl.handle.net/1853/28812
Date: 2009-04-29
Contributor: Georgia Institute of Technology. School of Industrial and Systems Engineering
Publisher: Georgia Institute of Technology
Subject: Atlanta Journal-Constitution
Newspaper
Circulation
Industrial and Systems Engineering Senior Design
Optimization model
Advisor: Faculty Advisor: Anton Kleywegt ; Client Advisors: Mike Burlingame and Dan Gallivan

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